I was chatting with spanking romance author Patty Devlin about the presentation she was giving on using social media to promote one’s brand as an author. I reminded her that she was the one who introduced me to Amazon Affiliate links when I first got started blogging. She snorted and said she made about $.50 a month on it. This made me think that maybe bloggers don’t realize how lucrative and informative Amazon Affiliate links can be. I earn $50-100/month with them without any extra effort at all.
Summer Daniels, the BDSM author of the Summer’s Journey series has been operating the Facebook page What to Read After Fifty Shades of Gray for the past two and a half years. The page supports BDSM authors by posting their books and links on her page daily. Before Facebook changed their algorithms, resulting in lower page views from the fans, the page was making multiple thousands of dollars a month from the affiliate links. It does take Summer a few hours a day to post all the links. so there is work involved, but you can see how lucrative this can be! (Also, you might remember my advice to add your book to her site as part of your new release– see #10 on the New Release Checklist).
How to use Amazon Affiliate links
There are two basic way to get benefit from posting affiliate links. The first is to generate income. This is easy– basically any time you post a link, whether it’s on Facebook, Twitter, as a link to an ad you’ve placed, or on your blog, use the affiliate link. Even if you’re posting a guest post from another author and they send you their links– change them to use your affiliate links. I figure if I’m pimping, I get the affiliate credit.
Use both them for both Amazon U.S. and Amazon UK sites (It’s two different sign ups). Don’t bother with Amazon.ca because apparently Canadians are prudes and Amazon.ca blocks all erotic blogs from participating (grr…censorship).
Summer Daniels advises,
“Use them consistently … and use a link shortening services such as bitly. Spread the links far and wide. One of the nice things about the Amazon Affiliate program is that you make money off of anything that a customer buys while they are at Amazon. So if they click on a 99 cent ebook link, but buy a new dishwasher for $800 … you get paid for both of those things.”
Months when I run a paid ad, the income generated from from using the affiliate links often cuts the cost of the ad by half. For example, if I spend $100 on Facebook advertising for a new book, my Amazon Affiliate income using goes up by $50. I choose to get paid by Amazon gift card and then have no guilt clicking “buy” when my author friends release new books, as it really feels like free money.
Tracking your Marketing Efforts